The ‘hidden gem’ beach becoming very popular for UK holidays

Holidaying in the UK is at an all-time high during the pandemic and the recent hot weather has shown how much we all value a good beach.

With ongoing uncertainty around travelling abroad due to countries’ individual restrictions, it’s not surprising that Brits are opting to stay in the UK for the summer.

This year, families are willing to spend too with the research showing that on average people are willing to splash out £940 for a summer holiday, including their accommodation, travel, food and drink.

There are plenty of choices too, including glamping, pet-friendly holidays and hot tub holidays.

North Wales and Cumbria have been reigning supreme but the Yorkshire Dales doesn’t seem far behind after seeing the big rise in bookings.

North Yorkshire’s Runswick Bay – described by some on TripAdvisor as a ‘hidden gem’ – has even found itself one of the fastest-growing in popularity over the past year, Yorkshire Live reports

Earlier in the year, it was ranked as having one of the best beaches in the UK.

At just under three hours away from Nottingham in the car, it looks well worth the trip.



Top view on Runswick Bay and coastline in summer on a sunny day

Runswick Bay offers not only sandy beaches but also picturesque village homes, and fossil-rich foreshore.

Clinging to a cliff between Whitby and Saltburn, it’s a historic fishing village renowned in times past as a landing place for smugglers, with its secluded bay providing a perfectly secretive site.

As the Mirror reports, countryside breaks are appearing to reign supreme over seaside escapes but of course, that’s not to say Cornwall and Devon aren’t popular at all: both are still firmly in the top 10 rankings taking the third and fourth places respectively.

Other popular staycation choices, as well as Yorkshire, include the Peak District and Dorset.

Holidaymakers will head abroad too, as soon as they’re able but Sykes’ research found that the pandemic has changed the way people look at holidays at home.

Forty-six per cent of those surveyed said they are now more likely to consider a staycation than they were pre-pandemic.

CEO of Sykes Holiday Cottages, Graham Donoghue said: “More Brits than ever are getting to experience everything the UK has to offer – whether that’s beach breaks along the South coast or exploring the picture-perfect Peak District.

“The pandemic will have a lasting impact on us all, and this is especially true for how people holiday. We expect the shift towards holidays at home to stick and hope to continue to see staycation destinations outside of the usual honeypot locations grow in popularity in the years to come.”



People enjoying the hot weekend out in the beach at Runswick Bay.

Top 10 most popular UK regions for summer 2021

  1. North Wales
  2. Cumbria
  3. Cornwall
  4. Devon
  5. North Yorkshire
  6. Yorkshire Dales
  7. Peak District
  8. South Wales
  9. East Anglia
  10. Dorset

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